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Growth strategy

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  • What Customers Want from the Collaborative Economy

    Innovation Digital Article
    • Alexandra Samuel
    And why your company can’t ignore it.
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    • October 08, 2015
  • Match Your Innovation Strategy to Your Innovation Ecosystem

    Innovation & Entrepreneurship Magazine Article
    • Ron Adner
    High-definition televisions (HDTVs) should, by now, be a huge success. Philips, Sony, and Thompson invested billions of dollars to develop TV sets with...
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    • Buy Copies
    • From the April 2006 Issue
  • The Case of the Expensive Expansion

    Finance and investing Magazine Article
    • Geraldine E. Willigan
    Visits to the toy store were a lot different for Jim Clayton since he took the job as president of Playto Industries. Long lines at the checkout counter used to infuriate him. Now they delighted him because they signaled a boom in sales for Playto. Trips up and down the aisles used to be part […]
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    • From the January–February 1989 Issue
  • Setting Your Goals Without Jargon

    Leadership & Managing People Video
    • Stacey Barr
    Stacey Barr, performance measure specialist at Stacey Barr Pty Ltd, recommends using sensory words to make your goals stick.
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    • December 30, 2014
  • CEOs, Is Your Business Strategy Bold Enough?

    Growth strategy Digital Article
    • Tim Ryan
    In a global survey, 45% of CEOs said they don’t think their companies would survive more than a decade on their current path.
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    • April 02, 2024
  • New Business Models in Emerging Markets

    Disruptive innovation Magazine Article
    • Matthew Eyring
    • Mark W. Johnson
    • Hari Nair
    Targeting the middle market can be lucrative—but companies won’t be able to deliver unless they start from scratch.
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    • From the January–February 2011 Issue
  • How Dell, HP, and Apple Rediscovered Their Founders’ Vision

    Business management Digital Article
    • Chris Zook
    And why your company should do it too.
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    • July 15, 2016
  • Five Ways to Innovate Faster

    Innovation & Leadership Digital Article
    • Scott D. Anthony
    • Scott Anthony
    To accelerate your search for a viable new growth model, start with the two-pizza rule.
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    • July 30, 2013
  • Case Study: From Niche to Mainstream

    Strategy & Execution Digital Article
    • Elie Ofek
    Tell us what you think the protagonist should do.
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    • April 25, 2018
  • Home Depot’s Blueprint for Culture Change

    Organizational transformation Magazine Article
    • Ram Charan
    Deep, lasting culture change requires an integrated approach that remodels a company’s social systems. The leadership team of Home Depot employed a remarkable set of tools to do that.
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    • From the April 2006 Issue
  • The Power of Unwitting Workers

    Customer experience Magazine Article
    • Gardiner Morse
    Companies have gotten very good at getting customers to do free work—pumping their own gas, conducting their own checkouts, filling out online forms. In each case, the mutual benefit is clear, and customers tacitly agree to an exchange of value: “I’ll pump my gas if you give me a price break.” But some organizations are […]
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    • From the October 2009 Issue
  • The HBR Interview: “We Had to Own the Mistakes”

    Brand management Magazine Article
    • Adi Ignatius
    Starbucks CEO Howard Schultz on the challenges of leading a turnaround at the company he made a household name.
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    • From the July–August 2010 Issue
  • What Is the Theory of Your Firm?

    Strategy & Execution Magazine Article
    • Todd Zenger
    Asked to define strategy, most executives would probably come up with something like this: Strategy involves discovering and targeting attractive markets...
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    • From the June 2013 Issue
  • Investors Today Prefer Companies with Fewer Physical Assets

    Business models Digital Article
    • Barry Libert
    • Megan Beck
    • Yoram (Jerry) Wind
    Firms with a lot of stuff are starting to look old-fashioned.
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    • September 29, 2016
  • Right Up the Middle: How Israeli Firms Go Global

    Strategy & Execution Magazine Article
    • Jonathan Friedrich
    • Amit Noam
    • Elie Ofek
    Small and midsize companies that want to expand abroad often face a daunting task: finding the sweet spot between multinationals, with their extensive...
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    • From the May 2014 Issue
  • How to Monetize a Business Ecosystem

    Business models Digital Article
    • Peter Williamson
    • Arnoud De Meyer
    Three elements to focus on.
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    • September 30, 2019
  • Today’s Options for Tomorrow’s Growth

    Finance and investing Magazine Article
    • W. Carl Kester
    Since the rise in the use of discounted cash flow techniques, most managers face an increasingly difficult choice in evaluating complex investment decisions. Should they pursue risky projects that offer a below-target rate of return but could create valuable strategic opportunities later? Or should they stick with a less risky and more immediately profitable bet? […]
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    • From the March 1984 Issue
  • Play It Safe at Home, or Take a Risk Abroad? (HBR Case Study and Commentary)

    Global Business Magazine Article
    • Michael Chu
    • Carlos Danel
    • Robert C. Loudermilk Jr.
    A major U.S. rent-to-own company continues to grow in the recession, opening its 1000th store. The CEO, the son of the chain's founder, is wondering whether...
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    • From the January–February 2012 Issue
  • You Don't Need to Be a Silicon Valley Startup to Have a Network-Based Strategy

    Finance & Accounting Digital Article
    • Mark Bonchek
    • Barry Libert
    But the whole C-suite has to be involved.
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    • July 14, 2017
  • Column: Wealth and Jobs: The Broken Link

    Government policy and regulation Magazine Article
    • Nitin Nohria
    For most of the 20th century, a symbiotic link existed between value creation and job creation. When businesses prospered, employment expanded and communities thrived. This virtuous circle was good for business and good for society. But now the relationship between value creation and job creation is more tenuous. In the United States, for example, the […]
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    • From the November 2010 Issue
  • China Vanke (B)

    Leadership & Managing People Case Study
    • Lynn S. Paine
    • John D. Macomber
    • Keith Chi-ho Wong
    5.00
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    The case describes Vanke's response to the decisions posed in the A1, A2, and A3 cases and asks whether Vanke should expand its strategic scope by defining...
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    • March 11, 2014
  • Ramcides: Growing Pains for a Family-Run Business in an Emerging Market

    Leadership & Managing People Case Study
    • Serene Chen
    • Juho Eino Ilmari Mikkonen
    • Valeria Barreca
    • Trichy Krishnan
    11.95
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    During the Holi festival in March 2012, the managing director of Ramcides, a family-run agrochemical business, was considering the path of the company...
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    • July 05, 2016
  • From Imitation to Innovation: Zongshen Industrial Group (Abridged)

    Management Case Study
    • Willy Shih
    • Nancy Hua Dai
    11.95
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    Like other small shops based in Chongqing, China, Zongshen Industrial Group started by assembling motorcycles from "standard" parts. The quality of its...
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    • November 17, 2023
  • USAA in the Digital World

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    • Rajiv Lal
    • Noah Fisher
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    • July 14, 2014
  • Marshall & Gordon: Designing an Effective Compensation System (A)

    Leadership & Managing People Case Study
    • Heidi K. Gardner
    • Kerry Herman
    11.95
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    CEO Kelly Browne wrestles with the design of a new compensation system to promote the collaboration and cross-selling necessary for supporting her firm's...
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    • May 05, 2011
  • Dabur India Ltd. - Globalization

    Global Business Case Study
    • Niraj Dawar
    • Chandra Sekhar Ramasastry
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    Dabur, an Indian consumer package goods company, had established a strong brand equity in India by offering, for decades, a vast portfolio of over-the-counter...
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    • June 10, 2009
  • Chairman Zhang and Broad Group: Growth Dilemmas

    Innovation & Entrepreneurship Case Study
    • Christopher Marquis
    • Nancy Hua Dai
    • Juelin Yin
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    Zhang Yue, founder and chairman of Broad Group, had developed a series of innovative products aimed at solving China's environmental problems. Broad Group's...
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    • December 15, 2011
  • Burberry's Digital Strategy

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    • Don Sull
    • Stefano Turconi
    • Sanam Zanjani
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    The case analyses how Burberry developed and executed a strategy centered on millennial consumers, British appeal and distinctive digital capabilities,...
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    • March 01, 2022
  • Wawa Inc.

    Finance & Accounting Case Study
    • Blythe McGarvie
    • Dennis Campbell
    • Kristin Stack
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    Retailing requires attention to detail and customer and employee loyalty. Wawa is a 50-year old food retailer with almost a cult-like following. With...
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    • April 22, 2014
  • Bharat Forge Ltd.: International Scope Expansion

    Leadership & Managing People Case Study
    • Vasant Sivaraman
    11.95
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    An Indian multinational, Bharat Forge Ltd. (BFL) achieved world-leader status in forgings by a series of acquisitions in Europe and the United States....
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    • March 03, 2015
  • Internet Finance: Internet or Finance? The Transformation from Lufax.com to Lu.com

    Strategy & Execution Case Study
    • Yanfeng Zheng
    11.95
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    This case describes how Lufax, a corporate spin-off from its parent company---Ping An Group China, started its peer-to-peer lending business model in...
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    • September 20, 2018
  • ServiceNow: Workflow Platform Driving Rapid Organic Growth

    Technology & Operations Case Study
    • Amir Goldberg
    • Robert Siegel
    • Dominic Mirabile
    11.95
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    This case follows the organic growth story of ServiceNow, a workflow platform serving enterprise customers. ServiceNow found product-market fit in streamlining...
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    • February 10, 2022
  • PCCW now

    Strategy & Execution Case Study
    • Andrei Hagiu
    • Waishun Lo
    11.95
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    In 2007, PCCW had to formulate a strategy for growth of its successful NOW TV platform and its quadruple play implementation outside of Hong Kong. Launched...
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    • July 10, 2008
  • Club Mediterranee

    Sales & Marketing Case Study
    • Scott Ward
    11.95
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    Focuses on Club Med's strategy in the U.S. market. The experience of Club Med is largely among Europeans, but the Club has attracted young, single U.S....
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    • October 01, 1978
  • State Bank of India: Transforming a State Owned Giant

    Sales & Marketing Case Study
    • Rajiv Lal
    • Rachna Tahilyani
    11.95
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    February 2011: O.P. Bhatt reflected contentedly on his five-year term as Chairman of State Bank of India (SBI), India's largest commercial bank. He had...
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    • March 28, 2011
  • Molino Cañuelas: Serving Customers from Seed Development to the Kitchen Table

    Finance & Accounting Case Study
    • Jose B. Alvarez
    • Mariana Cal
    • Fernanda Miguel
    11.95
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    Molino Cañuelas was a vertically integrated food company with a management system that allowed it to innovate and grow systematically. With sales of $2...
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    • December 11, 2017
  • Duetto: Industry Transformation with Big Data

    Leadership & Managing People Case Study
    • Lynda M. Applegate
    • Gabriele Piccoli
    • Frederico Pigni
    11.95
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    • August 12, 2015
  • A Puma vs. Giants: The Rise of David

    Strategy & Execution Case Study
    • Mark Fruechtnicht
    • Johanna Mair
    11.95
    View Details
    At the beginning of 2007 - for the first time in his 13 years at the helm of Puma - Jochen Zeitz was able to take a deep breath, reflect on the company's...
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    • September 10, 2007
  • Rumo: Infrastructure for a Healthier Economy

    Strategy & Execution Case Study
    • Forest L. Reinhardt
    • Mariana Cal
    • Ruth Costas
    • Natalie Kindred
    11.95
    View Details
    Brazilian logistics company Rumo operated 13,500 km in railway networks, port terminals, and inland transshipment terminals, connecting major Brazilian...
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    • January 01, 2020
  • Danaher Corporation (Abridged)

    Strategy & Execution Case Study
    • Bharat N. Anand
    • David J. Collis
    • Sophie Hood
    11.95
    View Details
    Between 1985 and 2007, Danaher has been one of the best-performing industrial conglomerates in the U.S. This case examines the corporate strategy of this...
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    • August 25, 2021
  • What Customers Want from the Collaborative Economy

    Innovation Digital Article
    • Alexandra Samuel
    And why your company can’t ignore it.
    • Save
    • Share
    • October 08, 2015
  • China Vanke (B)

    Leadership & Managing People Case Study
    • Lynn S. Paine
    • John D. Macomber
    • Keith Chi-ho Wong
    5.00
    View Details
    The case describes Vanke's response to the decisions posed in the A1, A2, and A3 cases and asks whether Vanke should expand its strategic scope by defining...
    • Save
    • Share
    • March 11, 2014
  • Ramcides: Growing Pains for a Family-Run Business in an Emerging Market

    Leadership & Managing People Case Study
    • Serene Chen
    • Juho Eino Ilmari Mikkonen
    • Valeria Barreca
    • Trichy Krishnan
    11.95
    View Details
    During the Holi festival in March 2012, the managing director of Ramcides, a family-run agrochemical business, was considering the path of the company...
    • Save
    • Share
    • July 05, 2016
  • From Imitation to Innovation: Zongshen Industrial Group (Abridged)

    Management Case Study
    • Willy Shih
    • Nancy Hua Dai
    11.95
    View Details
    Like other small shops based in Chongqing, China, Zongshen Industrial Group started by assembling motorcycles from "standard" parts. The quality of its...
    • Save
    • Share
    • November 17, 2023
  • Match Your Innovation Strategy to Your Innovation Ecosystem

    Innovation & Entrepreneurship Magazine Article
    • Ron Adner
    High-definition televisions (HDTVs) should, by now, be a huge success. Philips, Sony, and Thompson invested billions of dollars to develop TV sets with...
    • Save
    • Share
    • Buy Copies
    • From the April 2006 Issue
  • USAA in the Digital World

    Sales & Marketing Case Study
    • Rajiv Lal
    • Noah Fisher
    11.95
    View Details
    • Save
    • Share
    • July 14, 2014
  • The Case of the Expensive Expansion

    Finance and investing Magazine Article
    • Geraldine E. Willigan
    Visits to the toy store were a lot different for Jim Clayton since he took the job as president of Playto Industries. Long lines at the checkout counter used to infuriate him. Now they delighted him because they signaled a boom in sales for Playto. Trips up and down the aisles used to be part […]
    • Save
    • Share
    • From the January–February 1989 Issue
  • Setting Your Goals Without Jargon

    Leadership & Managing People Video
    • Stacey Barr
    Stacey Barr, performance measure specialist at Stacey Barr Pty Ltd, recommends using sensory words to make your goals stick.
    • Save
    • Share
    • December 30, 2014
  • Marshall & Gordon: Designing an Effective Compensation System (A)

    Leadership & Managing People Case Study
    • Heidi K. Gardner
    • Kerry Herman
    11.95
    View Details
    CEO Kelly Browne wrestles with the design of a new compensation system to promote the collaboration and cross-selling necessary for supporting her firm's...
    • Save
    • Share
    • May 05, 2011
  • Dabur India Ltd. - Globalization

    Global Business Case Study
    • Niraj Dawar
    • Chandra Sekhar Ramasastry
    11.95
    View Details
    Dabur, an Indian consumer package goods company, had established a strong brand equity in India by offering, for decades, a vast portfolio of over-the-counter...
    • Save
    • Share
    • June 10, 2009

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