If you need to make an argument about an issue about which you feel very strongly, don’t use rhetoric. Tell a story instead.
Using Stories to Persuade
Photo by Eugenio Mazzone If you need to make an argument about an issue about which you feel very strongly, don’t use rhetoric. Tell a story instead. For a recent example, think of how Representative Keith Ellison spoke to the press before hearings convened by Representative Peter King to investigate the radicalization of American Muslims […]
March 24, 2011
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New!
HBR Learning
Writing Skills Course
Accelerate your career with Harvard ManageMentor®. HBR Learning’s online leadership training helps you hone your skills with courses like Writing Skills. Earn badges to share on LinkedIn and your resume. Access more than 40 courses trusted by Fortune 500 companies.
Capture your audience's attention with smarter emails, Slacks, memos, and reports.